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For every customer we tailor the services we provide to his needs. Our aim is to help our customers to get faster into the rather difficult German speaking market. Once the customer is established and his company can operate successfully without our help we have reached fulfilled our task.
Following you find a small selection of projects (retail/stores – textiles) we have implemented.
PRONUPTIA de Paris (bridal and evening wear) turnaround management and establishing of a chain store system
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Distribution - research into market potential and possibilities to stop the slow down of sales in Germany and Austria
- Opening of 6 stores in two years
- Realignment of brand strategy (changes in the collection, new pricing policy and merchandising
Management - Company foundation
- Running of all distribution and administration activities (excluding logistics concerning supply)
Store Management - Search for store locations, contract negotiations
- development of a new shop fitting concept
- Shop fitting (turnkey)
Communication (this is not one of Saratoga’s core activities any more) - Management and execution of all translation and design work for Germany and Austria
- Development of a PR and advertising strategy including budget planning
- Systematic development of the brand
JACADI (children’s fashion) master franchisee
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Distribution - ongoing market monitoring
- Search for and training of new franchisees
- Investment and opening of a 200 m² flagship store in Cologne, Germany
- Support for the selection of the collections, pricing policy
- National merchandising and monitoring of distribution
Management - Supervision of existing stores and of the 12 franchisees
- Financial controlling and support with debt management
Store management - support in search for store locations for franchisees
- Shop fitting for selected stores
Communication (this is not one of Saratoga’s core activities any more) - Development of a PR and advertising strategy including budget planning
- Systematic development of the brand
- Development of a web presence including an interactive online-shop
COMPTOIR DES COTONNIERS (ladies fashion) Coaching Germany
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Distribution - opening of stores in all big Germany cities in a short span of time
- Search for franchisees
- Investment into several stores as a franchisee
Management - Support for the process of developing new company structures in Germany
- Recruitment
- Support for the cooperation with German contacts (for instance telecommunications)
Store management - Search for store locations, contract negotiations
- Shop fitting (turnkey)
For more information about further projects please do not hesitate to get in contact with us.
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